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How Videos Go Viral

March 6, 2012 by Ron Dawson 0 Comments

What really makes a video go viral? Can we control it? Kevin Allocca, YouTube’s Trends Managers, gives us some valuable insight.

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Film & Video, Sales & Marketing
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The Importance of Story When Communicating Your Brand

March 5, 2012 by Ron Dawson 3 Comments

What does the power of story have to do with communicating your brand? According to Matt Rollins, creative director at a prestigious Fortune 500-level brand firm, everything. Another insightful Creative Mornings video.

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Client Work, Sales & Marketing
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Steve Zugelter of Studio Z Films: Is Having Both a High and Low-End Brand Worth It

March 2, 2012 by Ron Dawson 4 Comments

I’m excited to have ex-coaching client turned event filmmaking teacher and EventDV Top 25 inductee Steve Zugelter drop some serious knowledge and experience on having a high and low-end brand.

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Film & Video, Sales & Marketing
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A Top-Notch About Page by Studio Z Films

March 1, 2012 by Ron Dawson 6 Comments

Your about page is such an important part of your website. Next to your portfolio, it’s probably the most important part of your website. Today we look at another stellar about page–that of Studio Z Films.

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Sales & Marketing
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It’s All About Presentation

January 28, 2012 by Ron Dawson 9 Comments

How you deliver your final DVDs to your clients will make the difference between them being just appreciative clients, to stark-raving coo-coo for Cocoa Puff style fans.

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Sales & Marketing
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