Our latest photographer promo is a case study in taking risks to be different.
Read moreA Promo Video is about You, Not Your Gear
Many photographers are under the impression that a promo video has to show them with a camera. Although that will be the case a majority of the time, it isn’t always the case. The most important job of a promo video is to get potential clients to know, trust, and want to learn more about […]
Read moreWith Art, the End Absolutely Justifies the Means
Let me say right off the bat that this article may piss some of you off. I don’t mean to do that, but knowing the make up of my audience, I’m sure that will be one of the outcomes. However, my hope is that MOST of you will be inspired and encouraged. Machiavelli‘s famous quote […]
Read morePhotographer Promo: PerspectivEye Photography
It’s finally here. For a while there, I wondered if it would ever happen. In June of this year I was scheduled to fly out to Calgary, Alberta, Canada to film the promo video for Gabe McClintock’s studio, PerspectivEye. Due to some passport issues (i.e. I didn’t have a current one and they wouldn’t let […]
Read morePerspectivEye Photography Promo Sneak Peek
Gabe McClintock of PerspectivEye Photography in Calgary, Alberta in Canada flew us up to create a promo film that would share his love for photography and “connecting” with his clients. This is a sneak peek preview of the full promo. Running time: 1:21 http://blip.tv/play/g8pVgaTJBgA%2Em4v The Power of the Preview There are three effective business uses […]
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January 30, 2013 