Tag Archives: Sales and Marketing
How many of you are old enough to remember Wimpy from the Popeye cartoons?

Should You Ever Cut Pricing Deals with Your Prospects or Clients?

October 13, 2011 by Ron Dawson 10 Comments

How do you respond when you get that inevitable question from a prospect, “Hey, if you cut me this deal, I’ll get you more business.” Today we look at another provocative topic about pricing.

Read more
Business, Sales & Marketing
,
rosewood-hi

Being Viewed as a Commodity Will Affect What You Can Charge

October 5, 2011 by Ron Dawson 6 Comments

As a follow up to yesterday’s provocative post about whether to put pricing on your website, today I explore what it means if your business is viewed as a commodity.

Read more
Business, Sales & Marketing
, , , , ,
Having prices on your site makes sense if rates are a competitive advantage for your company.

Should You Put Your Prices On Your Website?

October 4, 2011 by Ron Dawson 11 Comments

Should you or shouldn’t you put your prices on your website. Today I give the definitive answer.

Read more
Business, Sales & Marketing
,
Sometimes creatives are like hyenas waiting for the scraps thrown to them from of high profile lions. Hyenas Lion Contest © kibuyu, on Flickr

How to Decide Which Jobs You do for Free

September 21, 2011 by Ron Dawson 2 Comments

Doing some jobs for free can be a great way to boost your business. But how do you know which jobs make sense to do for free, and which ones don’t? That’s a good question. Let’s find out.

Read more
Business
, ,
Shotgun on boom pole directed at actress's mouth.

The #1 Thing You Need to Know About Switching from Events to Corporate Work

September 20, 2011 by Ron Dawson 2 Comments

Today on the blog post I’m going to give you a smidgen of a taste of what I plan to discuss this afternoon at 4 pm EST on the In[Focus] livestream event. These weekly events are designed to provide an educational, inspirational and interactive experience for filmmakers looking to grow their business. There’s a new [...]

Read more
Business, Film & Video, Sales & Marketing
,
Older Entries