Today on the blog post I’m going to give you a smidgen of a taste of what I plan to discuss this afternoon at 4 pm EST on the In[Focus] livestream event. These weekly events are designed to provide an educational, inspirational and interactive experience for filmmakers looking to grow their business. There’s a new [...]
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Tag Archives: Sales and Marketing
Are You Giving Your Clients What They Expect?
September 12, 2011
9 Comments
A short and funny story about a coffee shop, a “blended” drink, and an excellent case study in sales & marketing.
Read moreHow to Go About Setting Your Rates
May 26, 2011
8 Comments
I think one of the most often asked questions by newbies in the filmmaking or photography world are: what price should I set? Should I go high, or low? How often should I raise my prices? My podcast conversation with David Robin inspired this blog post. But then I started seeing this topic come up [...]
Read moreThere Are Many More Impressions Than Just the First
March 21, 2011
1 Comment
Everyone knows how important it is to make a good first impression in business. How you dress, the decor of your studio (or home if you meet clients there), how you answer the phone, your website, etc., are all important aspects of your business to which you need to pay special attention. However, sometimes we [...]
Read moreA Vital Branding Lesson from an Auto Garage
March 15, 2011
2 Comments
There are few things I dread as much among my official duties as “man of the house” as taking the car in for service. I am clueless when it comes to most things auto-related. Having been raised by a single mom during my formative years, a love or affinity for things like cars, sports and [...]
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Shawn Reeder Makes it to Crossing the 180
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My Top Ten Mistakes in the Past Ten Years – Part 1
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Improving Your Craft with a Mentor
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Ron’s Top Ten Secrets to Success
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Music and Filmmaking’s Triangle of Power
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Jesh de Rox’s “Beloved” Webinar Ignites a Twitter Tempest
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The Music Licensing Chickens Have Come Home to Roost in Wedding and Event Videography
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Haters Are Gonna Hate—A Surefire Strategy For Dealing with Trolls and Other Dregs of the Internet
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Jude Charles (@JudeCharles): Phil - This does help. Thank you!...
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Ron Dawson: Glad you liked the post. No, "gear envy" is not pa...
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Randy Hall: Wow, I love my catchy user name... Randy (http:...
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