Are you avoiding your weaknesses?

This is a follow up to my post last week on Marcus Buckingham’s DVD “Trombone Player Wanted.”  I finished watching the series and it was very inspiring. I don’t want to give you a summary of the whole thing because I think you should go out and buy it yourself, but here’s a poignant summer from the first video on disc  2.

Strategies for Eliminating Weaknesses In Your Life

If you recall,  Marcus defines a weakness as something that makes you “weaker,” or drains the life out of you. It may very well be something you’re actually good at doing. Like bookkeeping or color correcting (photos of video). But, if it’s something you can’t stand, something that saps your energy, then it’s a weakness. Marcus talks about three ways in which you can eliminate these:

  1. Just Stop Doing Them: That’s right. Just stop doing the activity and see if anybody notices. This is more aimed at those in a work environment where there may be certain duties you do that no one really cares about, tracks, or event evaluates you on. For those of you who own your own businesses, this may be harder to do.
  2. Find someone who loves what you loathe: I hate doing bookkeeping. I loathe it with every essence of my being. If left to me, bills would stack on my office floor until they reach the ceiling. This is despite the fact that I’m actually very anal and good at accounting and have a finance degree. But, believe it or not, no matter how hard it may be for me to believe, there are people out there who absolutely LOVE number crunching and balancing checkbooks. Those are the people I hire to do our bookkeeping. If you have a weakness in your business, find a contractor or employee for whom it’s a strength.
  3. Change your perspective: perhaps the hardest thing to do, but one at least worth considering, is changing your perspective on the activity.  This may be easier for some than for others. For those of you like me who hate bookkeeping, maybe you could look at it as an opportunity to revel in the financial success of your business. Brainstorm some ideas of how you could just change your perspective, and thereby, lessen, if not completely eliminate that weakness. It’s worth a try if #1 and 2 don’t work.

No go forth and cut out those weaknesses.

2 thoughts on “Are you avoiding your weaknesses?

  1. Wow! This post slapped me in the face. In a good way of course! I absolutely HATE the bookkeeping side of the business so I just refuse to do it. I used to have an office manager on staff who took care of things (the fox guarding the hen house) but now my wife handles everything. She is great with numbers and of course is 100% motivated in making sure our bottom line the best it can be at all times. I spend my time finding opportunities and producing the work. In other words, my job is to find the money, my employees produce the work and my wife makes sure we get to keep as much of it as possible. All in all, it’s a good system for us.

  2. Hey Kris,

    Thanks for visiting! I’m totally with you. We’re moving again, and when we get settled, I plan to hire a p/t bookkeeper to keep the books straight.

    To our videographer blog readers, if you get a chance, visit Kris’ blog, blog.mindyourvideobusiness.com. He has a wealth of information you need to know.

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