One of the most important investments a bride can make in her wedding is capturing those moments, both on photos AND video. Each brings to the table something special and unique. There’s something magical about one special moment frozen in time in a high quality photograph. Likewise, there’s nothing more powerful at taking you back to that special day than hearing and seeing your vows again, or those toasts by loved ones.
Unfortunately, for years wedding video has had a bad stigma attached. Even today, given all the advances in wedding filmmaking, and given the amazing work done by colleagues like StillMotion, Kevin Shahinian, David Robin, Kristen* of Bliss Productions, Loyd Calomay, and many, many more artists, I’m shocked when I hear a friend or acquaintance tell me they’re NOT getting a professional wedding video. Brides often feel like they have to choose between photos and video, when BOTH are equally important.
Most companies in the wedding industry are starting to get it. But now it would seem it’s time to start educating vendors that sell to professional image makers. I was quite shocked and disappointed to see this full page Epson ad in a popular magazine geared towards pro photographers.
Essentially, this ad does three bad things as it relates to pro videographers:
- It equates them with a hot dog vendor
- It suggests that videographers are “in the way”, and
- It perpetuates the enmity and/or conflict between pro wedding photographers and videographers
I’m passionate about this because I started in this business as a wedding filmmaker (and still do some high end referral work via Dawson Signature Films). And even though it’s no longer my primary bread and butter, I still care a great deal for the industry.
Well, it would seem that now even hot dog vendors are mad at Epson! Click here to see the latest cover of Hot Dog Vendor Quarterly. (Many thanks to colleague Dirk Gates for this cover, showing that videographers have a great sense of humor!)