What does the power of story have to do with communicating your brand? According to Matt Rollins, creative director at a prestigious Fortune 500-level brand firm, everything.
Read more "The Importance of Story When Communicating Your Brand"
A case study of how Joseph Campbell’s “Hero’s Journey” can be applied to a real life story, and how you can use that concept in your own filmmaking.
Read more "Applying “The Hero’s Journey” Can Improve Your Corporate & Event Filmmaking"
What happens when you have three of Seattle’s finest jazz musicians do an improvised jam session with one of the biggest up and coming rock guitarists and vocalists in the Pacific Northwest, then have a freestyle rapper improvise some tight off-the-cuff lyrics? Something…magical.
The second installment of SoundandSEA.TV is coming soon.
Starring SRJO, Ayron Jones of Ayron Jones and the Way and Turtle T.
Read more "Trailer for #ImprovJam is Now Live"
Excited to start post production on SoundandSEA.TV episode 2, “#ImprovJam”. Here are some early lessons I learned from the set and in the edit suite.
Read more "Lessons Learned Shooting, Editing and Mixing a 9-Camera Music Performance"
The secret to a targeted brand and marketing strategy is being so true to what makes you unique, that you may actually repel some people.
Read more "A Promo Video that Repels as Much as it Attracts"
Our latest short film doc will move and inspire you, as well as provide three great lessons for all you professional creatives.
Read more "3 Lessons About Being a Professional Artist from a Housewife"
How to use a fictional narrative approach to help your clients’ videos rise above the noise.
Read more "Using a Fictional Narrative Approach to Promote Your Client’s Business"
Two versions of a film we made for a client provides a lesson in serving your inner muse vs. serving the client.
Read more "Serving Your Client vs Serving Your Muse"
Often I see beginning filmmakers get confused between these two. Today I address the differences, why you should care, and when to break the rules.
Read more "Frame Rates vs Shutter Speed and Why to Care"
Our latest photographer promo is a case study in taking risks to be different.
Read more "Taking Risks with a Photographer’s Promo"