A recent promo we produced for a local branding and marketing firm exemplifies the importance of taking chances to go do something contrary to the norm.Read more "A “Mighty” Promo Video That Goes Against the Norm"
How a mishap led to an opportunity to do something magnificent!Read more "When Mishaps Lead to Magnificence"
When interviewing subjects who have no media training, it’s your job as the director to get the “performance” you need. Here are five tips.Read more "Five Tips for Making an Interview Subject More Comfortable"
Sometimes you just have to say no to a job. There could be any number of reasons. The pay is too low. The client may not a good fit. The timing could be bad. Today we have a short video talking about this topic. It’s a sneak peek at Creative Mornings, the monthly networking and […]Read more "The Power and Importance of Saying “No” – A Creative Mornings Sneak Peek"
Don’t have time or money to go to TED. No worries. Creative Mornings is a FREE presentation and networking event that will leave you inspired. Chances are, there’s one in your city.Read more "Creative Mornings – Monthly Inspiration for the Creative Class"
The making of a fantasy themed concept video for our portrait studio. Part 2 of my series on “setting your studio apart.”Read more "Anatomy of a Fantasy Photo & Film Shoot"
Creating high concept photo and video shoots like “Tribe Quest” is helping to set our studio apart. Here’s part 1 of the production of our latest project.Read more "Setting Yourself Apart: The Making of a Fantasy Photo and Film Shoot"
It’s happened to all of us at least once. That prospective client comes driving up in their Mercedes Benz S-Class and you start seeing dollar signs. Don’t start planning the big vacation just yet!Read more "Never Judge a Client by Their Cover"
Today I break down some of the shooting and editing decisions that go into a non-profit promo video using the Boys & Girls Club of New Orleans.Read more "The Anatomy of a Non-Profit Video Shoot in New Orleans"
In my third and final lesson on business failures, learn about a relatively recent failure I had for a service that is now as common as a cold.Read more "Business Failures Lesson #3 – Timing is Everything"