Yosemite and Sierra photographer Shawn Reeder talks about his journey from photographer to filmmaker.Read more "Shawn Reeder Makes it to Crossing the 180"
I recently put the finishing touches on the promotional film for Shawn Reeder Photography. Shawn is an amazing photographer specializing in the Yosemite and Sierra mountain region. Shawn is one of those people who exudes this amazing sense of peace and generosity. He is Zen personified. It’s an undeniable and 100% sincere aspect of his […]Read more "Whose Brand Does Your Work Project? Yours or Your Clients?"
With the advent of “Fusion,” many photographers are adding video to their repertoire of services. There are few definitions for this term fusion. One of the primary ones is “the combination of stills and video.” (The irony is, filmmakers have been doing this for decades, but ever since HD DSLRs hit the scene, people are […]Read more "Effective Use of Photographs in Video – Beyond the Ken Burns Effect"
Only a life lived for others is worth living. ~ Albert Einstein Last night I attended my daughter’s induction ceremony into the national Beta Club. (Can we say “Proud poppa in the house!”) Anyway, I was never smart enough to be in Beta Cub. Well, let me re-phrase that. I never committed to school work […]Read more "Taking the Path to Purpose"
Many photographers are under the impression that a promo video has to show them with a camera. Although that will be the case a majority of the time, it isn’t always the case. The most important job of a promo video is to get potential clients to know, trust, and want to learn more about […]Read more "A Promo Video is about You, Not Your Gear"
Think back to that time when you were just a lad (or lass) in elementary school…when that fireman, policeman, astronaut, or some other cool grown-up came to teach you about their job. Remember how inspired you felt? Well, a couple of Saturdays ago, our long-standing client Pictage partnered with Canon USA to give a group […]Read more "Inspiring Kids Through Photography"