Yesterday I wrote about the challenge of balancing a unique, signature style as a visual artist with authentically communicating the brand of your client. B2C studios (e.g. wedding filmmakers/photographers, etc.) will tend to benefit greatly from putting their style first. B2B studios (e.g. commercial photogs and video producers) have a more complicated task at hand. […]Read more "Creating Work That Honors Both Your Style and Your Client’s Brand"
I continue my series of interviews with Vimeo/Canon “Beyond the Still” filmmakers with today’s interview of Chapter 5 winner Ryan Booth. That’s right, today I have on someone who was actually one of the winners. Ryan is somewhat of a Renaissance man. He started out as a history major, then became an audio engineer, then […]Read more "Crossing the 180 #26: Ryan Booth"
Can you say that title ten times fast?! When you earn a living as a photographer or filmmaker, it’s easy to get into the trap of feeling like unless you’re getting paid for a gig, you won’t do a gig. I speak from experience because I know at times that’s how I feel. But the […]Read more "Personal and Pro Bono Projects Can Prove Profitable"